Many great products started from a simple vision. It’s that a-ha moment, the bright spark or epiphany that propels you towards building something bigger than…
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What is a user journey map? A user journey map is a visual timeline that shows what a user goes through to accomplish a goal.…
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Empathy is a valuable skill to have, no matter what profession you are in. It’s the ability to emotionally understand and imagine yourself in someone…
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When designer and researcher Don Norman coined the term user experience (UX) in the 90s, he never expected it to grow into a life of…
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Storytelling is one of the best ways to communicate a message. And storyboarding does exactly that. A storyboard is a visual story told in a…
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Running your first design sprint can be daunting for anyone. Maybe your company is small, and it was easy to get people on board. Or…
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What is Product Design? Product design is a process to create products that meet your customers’ needs and solve their problems through thoughtful, clever, and…
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What is a Design Sprint? Design sprint is a 5-day structured process to solve a complex problem. And you have a user-validated prototype, or something…
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What is Design Thinking? You may have read a lot of definitions for Design Thinking. People have called it an ideology, a strategy, a systemised…
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