In the digital world, first impressions count for a lot. Nowadays, we have a high expectation of not just the usability, functionality, and responsiveness, but...
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Conventional brainstorming sessions can sometimes be a drain. We’ve all been there where everyone’s either exhausted, bored, or frustrated after hours-long discussion. It’s worse when...
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One of the goals of UX/UI design is to establish that emotional connection between your product and users. And there’s no better way to do...
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As UX is a human centred field, UX designers need to understand human psychology. You’d be reckless to ignore how the mind works when planning...
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What is usability testing? Usability testing is a test to determine how user-friendly and accessible a product is by letting the users interact with it....
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What is a design system? A design system is a library of design elements and guidelines that can be reused to build any digital product...
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What is UX research? UX research (user experience research) is the practice of studying user interactions to discover their wants, needs and motivation. Sometimes called...
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What is the role of a product designer? A product designer designs digital products including software, websites, apps, animations, etc. to satisfy the user needs....
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When running design sprints, you can’t escape from encountering biases. While design sprints allow everyone participating to have a say, the way you conduct the...
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Empathy is a valuable skill to have, no matter what profession you are in. It’s the ability to emotionally understand and imagine yourself in someone...
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